Grow Your Veterinary Practice With Digital Marketing

In this podcast episode, Brandon interviews marketing legend Dennis Yu, who has managed over $1 billion in ads for major brands. They dive into Dennis's practical tips for local businesses like veterinary hospitals, including the "dollar per day" method for testing successful ads and the power of hyper-local content. They also discuss the importance of transparency in marketing, the effectiveness of live streaming, and the need for admin access to campaign accounts. Plus, they touch on SEO and why branded search may not be the most efficient strategy for veterinary hospitals.

In this episode of the Vendor Marketing Podcast, host Brandon Breshears chats with Sarah Rumple from Rumpus Writing about the role of copywriting in veterinary marketing. They cover everything from finding your brand's voice to selling without sounding pushy, and even touch on the benefits of educational content and AI-generated writing. Sarah stresses the importance of error-free content and invites listeners to reach out to Rumpus Writing for help with their content needs.

In this podcast episode, Brandon Breshears chats with special guest Michael Shirley, the owner of Family Pet Health veterinary hospital. Michael shares his journey of starting a successful new practice and reveals the strategies he used to attract and engage clients, including hosting a unique event to showcase their services and gather contact information for future marketing. He also emphasizes the importance of marketing campaigns to control the message about his hospital and address concerns about potential price increases, while highlighting the value of collaboration and partnership within the veterinary industry. The episode wraps up with Michael sharing how listeners can connect with him and discussing the next book they'll be reading in the Veterinary Leadership Book Club.

In this podcast episode, Brandon Breshears interviews Luria Petrucci, an expert in content creation and live streaming. They talk about how to create engaging content, build a loyal customer base, and the benefits of live streaming. Luria also shares tips on using animals and storytelling to connect with viewers, and discusses the challenges of creating content for the veterinary industry. Plus, she mentions her upcoming workshop on content strategy and driving business growth.